Every quote you sent that never got a yes and never got a no is still sitting in your system. I work that list and book the ones who are still interested. You pay $200 when someone actually shows up.
Free to look. No contract. Nothing owed unless an appointment happens.
Every message goes out under your business name, refers to their own estimate, and reads like your office wrote it — because that's what it is. No discounts. No "act now." No links to click.
Most of the yes's come from the last message, when people realise the file is about to close.
Every message carries a one-word opt out, and I honour it inside 24 hours.
Illustrative example. Real sequences are written around your job types and your voice.
A CSV out of your CRM, job software, or even a spreadsheet. Estimates that never closed, and past customers. I audit it before either of us commits — if the list is too thin or too old to work, I'll tell you and we stop there.
Carrier registration under your business, message sequences written around your job types, and the booking link into your calendar. This part takes two to three weeks because the phone carriers make it take that long. I handle all of it.
You get a report every Friday: who was contacted, who replied, who booked, who showed. You invoice-check it against your own calendar. Anything you dispute inside five days doesn't get billed.
Every platform in this category makes you sit through a demo to find out what it costs. Here's mine.
Not per lead. Not per message sent. Not per month. If nobody shows, you owe nothing — and that includes the setup, which is on me.
Once we've both seen a couple of months of steady volume, most shops switch to a flat monthly rate because it's cheaper for them. That's a conversation we have after it's working, not before.
| Enterprise platforms | Dead Estimates | |
|---|---|---|
| Who they sell to | $1M to $100M+, multi-location | Three to fifteen trucks |
| Pricing | Platform fee plus usage, per location, annual | $200 when someone shows up |
| To see a price | Book a demo with a sales rep | You just read it |
| Commitment | Annual contract | None |
| If it doesn't work | You've paid for the year | You've paid nothing |
| Who you deal with | An account manager and a ticket queue | Me. Same number every time. |
A scheduled on-site estimate where the customer agreed to a specific time, your estimator went out, and the customer was there and engaged for at least ten minutes. If they cancel with more than a day's notice, if they no-show, if you reschedule, or if they're outside your service area — no charge. It's written into the agreement before anything goes out, so we're never arguing about it later.
It's my name on it as much as yours, so no. Every message is a genuine follow-up on the estimate that person asked you for, sent under your business name, with a one-word opt out I honour inside 24 hours. No discounts, no urgency, no mass blasts. You see every message before a single one goes out, and you can strike anything you don't like.
Most of it is. That's fine — I only get paid on the part that isn't. And I'll audit it before we start, so if it's genuinely not workable you'll know that for free instead of finding out the slow way.
Phone carriers require every business sending text messages to register first, and the review takes one to three weeks. There's no way around it — anyone promising you texts going out next week is either already registered under someone else's name or about to get filtered. I handle the registration for you, including fixing whatever your website is missing to pass it.
No. You send me an export and I book into whatever calendar you already use. I'm not asking you to move off Jobber, ServiceTitan, Housecall Pro or your whiteboard.
It's me. That's deliberate, and it's the reason the pricing works — I'm not covering an account management team or a sales floor. You'll get the same person every time you call, and I'd rather run this well for eight contractors than badly for eighty.
It stays yours. I use it for your campaign only, never share it, never sell it, and never use it for another client. It's in the agreement, and I'll delete it on request the day you ask.
Send me an export, or just tell me roughly how many estimates you've written in the last two years. I'll tell you what I think it's worth — and if I don't think it's worth much, I'll say that.
Fastest answer is usually early morning or after five, same as you.